Youtube True View Advertisement

Google’s option of Trueview advertisement, similar to the way PPC campaigns work, is based on the premise that you’ll have to pay money only when someone chooses to watch your ad. Research has revealed that people do not actually mind advertisements, they only mind irrelevant and excessive ads. Therefore, through this channel, they have a choice, they can see the videos they’d be interested in, and thus you also have a choice in how much you pay for these ads, meaning you can fit it within your marketing budget.

image not found

Automate your business

Youtube True View Advertisement

A correctly optimized campaign on this platform will help you reach your advertising goals as soon and as efficiently as possible. Similar to how it goes with other advertising channels, it may take some time, and adjustments to reach maximum efficacy. However the best way to go about it is to set up your ad, and then to regularly track your ads performance, and mold it accordingly. It does take a bit to receive a pay-off, however, it’s worth it at the end.
Another huge benefit of using this method is that there are no time restrictions. You can experiment with different types of videos, ranging from testimonials to short ads, or a tutorial that has to do with your product. You can take your time to get your message across. However, it is important to remember just how short the average attention span is nowadays, with the advent of social media, it has been reduced to roughly about 12 seconds.

Types of Trueview

In-stream video ads run before or in the middle of another video from a Youtube competitor. The first five seconds of your video will be mandatory for viewers to watch, then they can either skip it or watch to the end. You are charged money when 30 seconds or more of your video are watched, or your ad is clicked on and audiences are redirected to your site. If a Youtube video is embedded onto another website, these ads will be displayed over there too. They also appear in android and iOs Youtube apps, and are optimized for mobile display, which is a big benefit, considering how most people surf the web on their phones, even more than computers nowadays.

Video Discovery

These ads are displayed next to other Youtube videos, in the search pages, or on websites that have a similar target audience. Here also, you are only charged money when your ad is clicked on, otherwise you just get free exposure, essentially it’s a win-win situation.

Why choose this channel

Youtube advertisement’s biggest pro is that they bring your brand alot of exposure, and it is relatively cheaper. Also another plus side of using video ads is that you can go more in- depth and explain things to your audiences.

Watching the success

There are several factors to be seen when deciding on whether or not your marketing on Youtube has been successful. First and foremost being, purchase intent lift, whether or not people are intending to buy from your store after viewing the ad. Conversion tracking allows you to see how much of an influence your ads had on conversions and store visits. Website conversions are taken into account when your ad is engaged with and then an action on your website is taken that is valuable to your business.
However these ads are not optimal for personalized user experiences, lead ad forms aren’t the best when it comes to creating unique user experiences. There is no space for a personal intro. Convincing potential customers to click on your ad is easy, however giving them the right landing page in order for them to stick around is another obstacle.
Important data about your audience is lost in the process, when your website is not opened, you can’t tell how the viewer would have engaged with it, meaning you lose useful branding chances, and ad revenue and analytics data that would be useful later on in developing future campaigns. A nicely customized post click landing page is essential for your trueview ad to be effective. It is more effective at introducing people to your brand and giving them relevant information that would aid them in making a purchase.
Depending on the forms to lead you to higher conversions is not a good idea, your efforts must be redirected into developing a highly personalized landing page, which is what we are here to assist you with. We know the importance of building unique landing pages that cater to different users and supply them with relevant information, while being easy to navigate. Our team is skilled at this and will take over for you, and create a page designed to bring in conversions and generate leads.

Share your Idea with us

Contact Us

Name is required.
Phone is required
Valid email is required.
Please,leave us a message.

FAQ's

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmodas temporo incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrd exercitation ullamco laboris nisi ut aliquip ex comodo consequat. Duis aute dolor in reprehenderit.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmodas temporo incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrd exercitation ullamco laboris nisi ut aliquip ex comodo consequat. Duis aute dolor in reprehenderit.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmodas temporo incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrd exercitation ullamco laboris nisi ut aliquip ex comodo consequat. Duis aute dolor in reprehenderit.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmodas temporo incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrd exercitation ullamco laboris nisi ut aliquip ex comodo consequat. Duis aute dolor in reprehenderit.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmodas temporo incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrd exercitation ullamco laboris nisi ut aliquip ex comodo consequat. Duis aute dolor in reprehenderit.